STEP 1

STRATEGIC RHETORIC AND AUTHENTIC COMMUNICATION

When you gain first-hand insight into your communication, both verbal and non-verbal, and begin to understand your true rhetorical purpose, only then does the journey towards an authentic and trust-building rhetoric that captures your audience, your coworkers and colleagues begin.

Do you recognize yourself?

We are not preparing at all or without structure and models for it.

We are technically savvy but find it difficult to communicate strategy and business benefits.

We struggle with nervousness before and during our presentations without tools to manage it.

Our presentations do not feel inspiring or engaging.

We lack insight into how to improve our body language and non-verbal communication to better connect with the audience.

We rely too much on the presentation support.

"I found the course absolutely phenomenal and it really exceeded my (already high) expectations. It was both inspiring and educational, and provided me with a wealth of valuable tools and insights that I will be able to use both in my daily work and in other contexts. The course was clearly organized and engaging, and I really appreciated the practical exercises that helped me put the theories into practice. I will definitely recommend this course to all my colleagues."

- research engineer defense technology

Rhetoric Step 1

This two-day training in Rhetoric, Presentation Skills and Storytelling is the result of over a decade of development. Together we will dive into an intense, exciting and incredibly stimulating experience where we explore different aspects of your rhetoric, communication and ability to get your message across.

During two days you will be guided through practical rhetorical exercises in front of the camera, exercises that are directly linked to your contexts and challenging speech situations, whether it is for customers and clients or colleagues. You give and receive feedback on everything from content and argumentation, structure and common thread to body language, hand gestures, voice, tempo, pauses, movement on stage and not least presence.

In addition, you will gain a solid foundation of rhetorical theory that can be applied directly to your professional role, both in preparation and in front of an audience. We also review and discuss a variety of dos and don'ts, giving you practical tools to improve your communication skills.

All to help you become a more convincing and engaging speaker.

Edvard Raft Rhetoric course in rhetoric. Person in glasses sitting on a chair working on a laptop, thinking with hand on chin, black and white photo.
Edvard Raft Rhetoric course in presentation techniques. Microphone on stand with blurred person in the background in a modern office environment.

Take five minutes to answer a few simple, reflective questions about your rhetorical skills. You will soon receive a personalized email with concrete suggestions, based on your answers, to help you quickly develop your rhetoric and communication. You will also learn what you should focus on in your training.

What is your speaker profile?

And your main areas of development?

Portrait of a bearded man with short hair in grayscale

Mats Olsson

Edvard gave me a structure for my presentations and tools to deal with the emotions, I was terrified, that came up when I had to make a presentation. This not only made me a better presenter, it gave me a confidence that helps me in life in general.

Course content

Non-verbal communication

We hardly hear what people say, we hear how they say it. The course places great emphasis on seeing, understanding and developing our non-verbal communication such as voice, pace, pauses, body language, hand gestures and stage movement.

Preparation

Proper preparation lays the foundation for successful communication. Understanding your rhetorical purpose, objectives and target audience and then formulating your messages and ideas is a prerequisite for success.

Nervousness

Nervousness is another word for "something that is important to you", that you really want to succeed with. With insight into why and concrete tools to deal with nervousness, you will become more authentic and connect with your target audience.

Argumentation

The search for arguments is a creative process where we seek, find and formulate our thoughts. For our arguments to have an impact, we need to engage logic, inspire confidence and appeal to emotions.

Presentation design

Tools such as PowerPoint or Keynote can make or break a presentation. It is both about how we design the presentation and how we then relate to it when we present.

Storytelling

The power of storytelling has been around since the time of cave paintings and today it is proven at the synapse level. With methods to find and formulate your personal stories, you can make an impact.

Video meetings

There's no doubting the power of video meetings, but reaching through the screen can sometimes feel and be difficult. But managed properly, video meetings can engage just like any other meeting.

Structures

Different occasions and rhetorical contexts require different structures. Using classic rhetorical models to find your common thread will make your communication clear, credible and engaging.

Repetition

Your audience cares more about how you say things than what you say, yet you spend 100% of your preparation on just what you say. Reverse this process and move from a spoken word approach to a purpose-driven one.

Book an appointment directly in my calendar below.

Take the first step

Send me a message and I will get back to you shortly.

Take your rhetoric, presentation skills and storytelling to the next level today. Book a course and start the journey towards becoming a more persuasive and engaging speaker!